Support for Founders and Startups


I carry out different individual workshops for founders and startups:

  • Workshop: Idea Check
  • Workshop: Business Model Canvas and Lean Canvas
  • Workshop: Pivot and Business Model Optimization
  • Workshop: Lean Startup and Lean Analytics (including Key Performance Indicators and Management Dashboard)
  • Workshop: KPI-based Finance Planning
  • Workshop: Pitch and Pitch Deck Optimization and Approaching Investors
  • Workshop: Financing Options (Bootstrapping, Business Angels, Venture Capital, Crowd, Grants etc.)


Based on several years' experience as an entrepreneur I provide coaching for founders of startups. In my point of view coaching means:

  • Offer suggestions for self-help
  • Act as a sparring partner
  • Offer advice, based on my own practical experience
  • Focussing on a fast roof of concept based on key performance indicators
  • Jointly identify and evaluate alternative strategies as a basis for decision-making
  • Review and provide feedback on documents, concepts and presentations
  • Establish contacts with complementary coaches, teams, investors, service providers etc. if required

Focus Areas

Based on my professional background and expertise I offer coaching for the following focus areas:

  • Development and optimisation of business models (among others based on business model canvas and lean canvas)
  • Identification of the key performance parameters (KPI) and optimisation of business mechanics
  • Business and financial planning
  • Business development B2B / B2C
  • Product management, IT strategy, IT roadmap, release planning
  • Market entry: customer growth, retention and monetisation
  • Social media strategy: SEO / SEA / SEM, Ads, social networks, mobile, apps, gamification
  • Analytics: tracking, statistics, artificial intelligence, user modelling, testing
  • Technology transfer between universities, research institutes, companies and industry
  • Financing: boot strapping, business angels, crowd investing, venture capital, funding programmes

Funding Programmes

Under certain conditions, founders of new businesses can receive financial support for using coaching services. I am accredited as an startup coach by the following programmes:


As an experienced entrepreneur, I am available as a mentor to founding teams and startups as a member of the advisory or supervisory board if required. As a mentor I am focussing on:

  • Entrepreneurship, business development, strategie, IT, market entry, customer growth, retention, monetisation etc.
  • Web, mobile, apps, AI, SEO / SEA / SEM, ads, social media, social networks, gaming, analytics, testing etc.
  • Optimisation of the business mechanics and proof of concept based on key performance indicators
  • Networking with potential co-founders, employees, business partners and investors
  • Contacts to (international) partners and service providers: development, design, marketing, sales, human resources, lawyers etc.


As a committed networker with national and international contacts I like to connect founders and startups to:

  • Business ideas
  • Potential co-founders and employees
  • Service providers (development, design, marketing, sales, human resources, IT consulting, law, tax etc.)
  • potential business partnes (B2B)
  • potential clients and deals
  • potential investors: business angels, crowd investing, venture capital, funding programmes